Give It Away | Coffee Break
Filed under: Personal Days - Blues and Coffee Breaks
INSPIRATION FOR TODAY:
action by stealth, and to have it found out by accident.”
GIVE IT AWAY!
Here’s a “feel good” idea that pays big dividends to both giver and receiver: “Give something away every day!”
We all get caught up in our day-to-day routines and responsibilities. Between family and home, work and leisure, our daily schedules are usually packed with the things we do for ourselves. Managing to squeeze in a little time for others is often out of the question.
In the big picture, however, it is not what we do for ourselves but for others that really matters in life. We’re not just talking about those who are “less fortunate” in this context. The world of “others” includes family members, associates, the elderly, those experiencing illness, those in our geographical, social, or church community, or the less fortunate.
So . . . what do you give away? Are we talking big money to charities or an endowment to the local university? Nope! What you give away is up to you. It might just be your time – something as simple as taking your grandchild for a walk, offering to take an aging neighbor grocery shopping, or donating a Saturday to Habitat for Humanity. On days when you lack ideas, just give away a smile, a compliment, or some encouragement.
Maybe you give away some of your material possessions. That might include a piece of furniture, an antique, a piece of family heirloom jewelry, or the like-new clothing in your closet that never fit right. Why not donate some of the kids’ toys to a day-care center?
Whatever you decide to give away, do it quietly – and anonymously when possible. Make it a habit. It will bring you the special joy of knowing you’ve made a difference.
Make this a great week!
Sunday Morning Blues | Son House
Filed under: Personal Days - Blues and Coffee Breaks
Son House performs “Death Letter” in an archival clip from Night Music.
Social Media Marketing | Thanks, Stefan
Filed under: Social Business - Strategy & Networking
Is social media marketing a fad? Or is it the biggest shift since the industrial revolution?
Businesses – Dell, Comcast, Ford, Zappos – have embraced the shift to social media marketing from traditional marketing channels.
Blendtec invested $50 in a white lab coat and nerdy glasses. The company boasts a 700% return on their social media marketing investment.
Have you seen the neat splash sticks available at Starbucks? The product is a direct result of My Starbucks Idea social marketing community.
Stefan Swanepoel reports on social media marketing.
Many traditional forms of media we have been using for decades are being eclipsed with growth, membership numbers and adoption rates that we have never experienced before.
Consumers no longer want or trust advertising to the same levels as a decade ago. Today they want to talk to other consumers directly, create a discussion and validate for themselves what they want or believe.
If you feel confused as to what this means for real estate agents, don’t worry you’re not alone. I have literally received hundreds and hundreds of emails, posts, facebook comments and tweets about Social Media and what it could mean to the Real Estate Industry.
Therefore I have decided to write another report (similar to my annual Swanepoel TRENDS Report) but to dedicate the entire 120 pages of this report to only addressing Social Media and Social Networking.
Here are some of the items the Report covers:
- Where to Start with Social Media?
- Finding your Target Market Online
- Social Media Rules of Engagement
- Best Practices and Tactics
- Finding Social Balance Online
- Top 25 Social Media Networks
- How to Manage your Time?
- Finding Social Media ROI
Social media marketing is not a matter of IF you participate — you already do, you know. It’s a matter of WHEN you shift to a social media marketing mindset.
Don’t wait for Stefan’s book on social media to be published sometime in October.
Start shifting to a social media marketing strategy today.
- You can Google social media marketing and start reading – now.
- You can subscribe to this blog – now.
- You can request an email newsletter – now.
- You can take a course through the Social Media Marketing Institute.
- You can attend a RE BarCamp – or, two, three, four, or more.
- You can learn How Social Media is Changing the World – now.
- You can book a phone consultation – now.
I wonder if a For Sale sign will blend.
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