Catchin’ Up in the Feed Reader

June 22, 2009 by Kathy Drewien · View Comments
Filed under: Bloggers Say - Updates from My Reading List

I’m always reading ‘round the web to stay on top of small business trends, social media, and emerging technologies.

By creating News to Use I have a built-in bookmark for stuff that captured my attention.

Don’t miss the news. Subscribe to this blog in your feed reader, or use the email subscription box.

Using social media sites like LinkedIn, Facebook and Twitter, Karyn Greenstreet asked people to recommend their favorite books on email marketing. By far the most popular answer was “Email Marketing: An Hour A Day” by Jeanniey Mullen. Here’s the rest of the suggestions

Are you an Outlook email hoarder? Then, you must read Maintaining Outlook’s PST Data File. Learn how to reduce the size of your inbox without deleting email messages.

Speaking of email… PC Magazine shares An Unofficial User’s Guide to Gmail.

No doubt about it. Getting real estate transactions to the closing table these days is tough! Negotiation is the #1 skill you need to succeed. Are you ready to master the secrets of becoming a master negotiator?
BONUS: Get a free autographed copy. Simply leave a comment telling me why you would benefit from owning a copy of Create a Great Deal: The Art of Real Estate Negotiating.

One of my personal gifts (talent, ability) is empowering others. Here’s a quick read from Chris Brogan “thinking about how empowering people matters so much more than marketing to them.” Can you empower more than you market?

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Tags: marketing, ROI, social media, Social Networking

Catchin’ Up in the Feed Reader | June 12

June 12, 2009 by Kathy Drewien · View Comments
Filed under: Bloggers Say - Updates from My Reading List

I’m always reading ‘round the web to stay on top of small business trends, social media, and emerging technologies.

By creating News to Use I have a built-in bookmark for stuff that captures my attention. I hope you’ll find some of the posts useful, thought-provoking, and worthy of sharing.

Don’t miss the news. Subscribe to this blog in your feed reader, or use the email subscription box.

Real Estate Internet Marketing: How Successful People Accelerate Their Business to the Next Level. Peter shares a very powerful strategy that if you incorporate into your own business, you’ll gain more freedom, get more done, and accelerate your business to the next level.

All of the attention you think you should be spending on online marketing in the many digital channels and platforms will bring your company zero return if you don’t have a website that is not only nice and easy-to-use, but findable through all of the search engines. Hold Off on Twitter – Fix Your Website First!

How to Be More Human We’re on the social web because we want to connect with other human beings and we want them to act like them. Being human means talking like a human.

What does it mean to make content that causes people to feel something about themselves when they read it, and something about themselves when they share it? Viral Marketing: We Share What Defines Us

Is Fear Stopping You From Being Successful? Fear can keep you from starting your small business. Fear can keep you from expanding your small business. Fear can also keep you from adequately promoting your small business.

If you’re not on our subscriber list,
sign up now Straight Talk… Delivered by Email.

Tags: Internet Marketing, small business, social media, Social Networking

Catchin’ Up in the Feed Reader | June 5

June 6, 2009 by Kathy Drewien · View Comments
Filed under: Bloggers Say - Updates from My Reading List

I’m always reading ‘round the web to stay on top of small business trends, social media, and emerging technologies.

By creating News to Use I have a built-in bookmark for stuff that captured my attention.

Don’t miss the news. Subscribe to this blog in your feed reader, or use the email subscription box.

Run a Google search on “social media ROI” and you’ll get 1,140,000 results. So, starts Tim Walker’s post Social Media and the Acid-Bath of ROI. “The good news is, much of what you can do in social media today is cheap. That low “I” means that if you can hit even modest “R” numbers, your ROI gamble will pay off.”

Matt Cutts notes “WordPress takes care of 80-90% of (the mechanics of) Search Engine Optimization (SEO)” Slide #12. That really captures the essence of why WordPress is so popular – especially with beginning or casual bloggers. A blogger can get plugins and tools to get the maximum search engine optimization for their blog – but the mere choice of WordPress hits 80% of the SEO needs and all the other heavy lifting is to get that final 20%. ~ David Silversmith

When you’re an independent consultant, eventually you’ll experience one or more of the “negotiating tactics” hilariously illustrated in The Vendor – Client Relationship.

So you want a Facebook Fan Page for Your Nonprofit? Here’s the Scoop! The piece provides 16 tips for setting up your fan page and some good nitty-gritty how-to information.

One of the most important parts of being an online entrepreneur is maintaining an intellectual edge. 20 Must-Read Blogs for Online Entreprenuers introduces 20 useful, thought-provoking and potentially lucrative sources of news and ideas.