Money Saving Technology Tip 13
Use – Really Use – That Email Newsletter
“You know that email newsletter you send out? Start really using it! Include a section to help customers find you on various social media sites and start using it to feature content. Reprint articles in full, tease and build buzz for what’s coming in the weeks ahead, put links to the week’s top blog posts, etc. Rewrite them to help you promote content, new offerings, etc, so that you’re left better able to meet goals for minimal cost.”
Lisa Barone, Outspoken Media, @outspokenmedia
Do you send out an email newsletter? What are some of your best practices?
Courtesy of Small Business Trends
